孩之宝/上海/招聘Assistant Category Manager,Sports & Stationery
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招聘企业:孩之宝
孩之宝(纳斯达克:HAS)是一家全球品牌娱乐公司,旨在为全球儿童和家庭提供全方位沉浸式的娱乐体验。从玩具和游戏,到电视节目、动画片、电子游戏及全方位的授权消费品,孩之宝力争让全球消费者从它众多知名而深受喜爱的品牌中获得乐趣,这些品牌包含了国内消费者耳熟能详的变形金刚、小马宝莉、热火、培乐多、地产大亨,儿乐宝和Blythe。
公司旗下的孩之宝工作室(Hasbro Studios)和火种影业(Allspark Pictures) 通过电影、电视和新媒体等各种形式为各品牌制作高质量的故事内容。孩之宝更积极参与慈善事业,承担企业的社会责任,致力于建立一个安全和可持续发展的世界,每年对数以百万计的儿童和家庭的生活有着正面及积极的影响。
招聘职位:Assistant Category Manager,Sports & Stationery
职位描述
Business Development
- Develop licensing strategies for responsible categories / brands and establish the goals for both financial and category / brand development (including product, channel / retail and marketing)
- Implement the licensing strategies for the responsible categories / brands and deliver the licensing goals
- Exploit / identify new business opportunities and potential licensees
- Manage and grow existing licensing businesses
Licensing Management
- Work with licensees to develop annual business plan (product, distribution and marketing) that is in line with licensing strategies
- Closely monitor licensees’ performance and provide business direction to licensees to enhance the business result
- Manage new and renewal business process
- Negotiate and conclude the business deals with licensees
- Prepare business proposals for approval and coordinate with Legal on contract approval and preparation
- Coordinate with Finance and ensure the financial issues i.e. payment, invoice, sales report and projection are handled on timely basis
Product Development
- Ensure product availability (with right product mix, quality and price point) in the market for the responsible categories / brands in the key channels
- Ensure updated design / brand materials (i.e. styleguide, packaging, POP) are shared with all licensees
- Work with licensees to prepare product development plan biannually
Retail & Marketing
- Work with Licensees to develop and implement the channel / retail development plan for the responsible categories / brands to improve brand impact and sales opportunities
- Develop growth strategies for key retailers / channels & establish the goals for both financial and retail points
- Work with Licensee to develop and implement marketing strategies
Integration
- Support and implement CP team and local brand/Sales team programs to build ONE HASBRO.
任职条件
- Degree holder with 5 years of relevant experience
- Good communication skills. Able to collaborate well with people at all levels both internally and externally.
- Good organizational skills, able to handle multiple tasks simultaneously.
- Good understanding of Consumer Products business
- Good organizational skills, able to handle multiple tasks simultaneously
- Good sales & negotiation skills. Able to maximize partners’ contributions.
职位要求
- 学历要求:不限
- 工作经验:不限
- 外语要求:英文
公司福利
- 周五下午不上班
应聘方式:
- 联系人:Bao Eason
- 投递邮箱: Eason.Bao@ap.hasbro.com